Tarana Talent

What we do Story about us

Sharadha Singi Reddy (CEO, Director & Founder) of Tarana Talent started in 2016 with a focus on production and several entertainment activities, to nurture fresh ideas and go that extra mile to create engaging entertainment. Tarana Talent website was launched on October 05, 2016, by Karthik Kodakandla (Co-Founder & COO), along with fellow Nutana Mohan (Talent consultation specialist). Tarana Talent conducts various workshops in music, dance, art, literature and many more.. In addition to our offerings we have two specialized units : Promoting NRI talent with music, dance and art competitions and have a separate media house for shortfilms, conducting entertainment events. In Collaboration with renowned Music Directors of Telugu Film Industry.

Rules and regulations

First Round: Individual Entry

Participants need to register with a $60 fee, by compiling all the details on the registration portal.
Participants need to record their voice, upload in youtube and send youtube video link to taranaauditions@gmail.com with subject as your Order ID provided in ticket by 20th September, 2017.
Indian Raga, Selected students from Tarana Talent Workshop (People who got an confirmation email) & Tarana series-1 (17) Finalists can purchase ticket for $30 and can directly participate in Skype Round.
All final round selected candidates of Tarana series-2 will get a direct second round entry to the next series of TARANA.
All the finalists will be presented with prestigious TARANA certificate.All the finalists will be presented with prestigious TARANA certificate.
It is up to participant’s sole interest to choose any song and can sing in any language not exceeding 3 minutes.
It is important for participants to take care of proper recording by eliminating disturbances. Make sure your recording has lyrics audible and your voice/sound is disturbance free to the maximum. Poor quality may disqualify your entry.
Karaoke Track should not be used for round one submissions. Tambura or some form of drone for sruthi can be used.
It is mandatory to introduce yourself prior to your recording video specifics to be provided name, age and your location.

Second Round : Skype round (Semi-Final)

Shortlisted participants will be informed email. They further have a second round through skype where the participant has to perform live in front of judges.
In case a participant is selected a detailed email will be sent out providing second round specifications including the time slots etc.
Under any circumstances, if the participant fails to be available on the given time slot, his/her participation will be disqualified without any prior intimation.
It is requested for the participants to have a good internet connectivity for the smooth function of audition.
Approximately 70 to 80 people will be shortlisted for second round.

Third round : Grand Finale

Shortlisted participants will be invited to a neutral venue for the Grand Finale and will be asked to perform live in front of judges.
Venue and other details will be shared via in-detail email to the participants once the second round results are announced.
Your expenses related to participation, travel, lodging & boarding are borne by the participants and organizers are not responsible for any expenses.
On the scale of talent, 40 people will be shortlisted to Grand Finale.

Wild Card Entry Rules: Conditions Apply (only applicable to participants who makes through for the skype round)

It is our responsibility to share the video on Youtube.com from our official channel. It is your responsibility to get maximum outreach to your video by sharing it via social media platforms & gaining momentum for the video.
Videos with maximum number of likes and momentum will be shortlisted by Organizers.
On average a maximum of 9 participants will be selected to finals from wild card entry.

Awards:

Voice of TARANA
Fresh voice
Most Unique voice
Melody voice
Kids Awards

Note:

Organizers will have complete rights in the modification of above details with or without intimation to participants.
Winners of Tarana Series - 1 (13 Participants) are not eligilbe to participate in Tarana Series - 2. They can participate in the Tarana Series - 3 Competition.
Half of the Recording fee(audio and video) will provided by Tarana Talent and remaining half will be payed by participants.
20% of the recording fee will be reduces for the participants coming from the other states for recordings.(not less than 500 miles).
Applied candidates are Agreed to all the Terms and Conditions for the above.
Final round and recordings for selected candidates will be held at their nearest locations.

JUDGES

Vasa Gopinath Rao is a senior lecturer in Carnatic Music (Vocal) from Sri. Thyagaraja Government College of Music and Dance, Hyderabad. He has learnt his footsteps in music at a very early age of 8 from his grandfather Vidwan. Late Sri Vasa Jagannadam(A sole disciple of Violin Maestro Dwaram Venkataswamy Naidu). With a bachelor’s degree from Osmania University, has earned “Best Teacher Award in the field of Music” from Government of Telangana & also coroneted as “Asthana Vidwan” with the blessings of Sri Jayendra Saraswati Swamigal, Kanchi Kamakoti Peetam, Kanchi in the year 2011. With an expertise in performing in many concerts across twin cities, he has been officially appointed by TTD (Tirumala Tirupathi Devasthanam) as a part of their concerts during Godavari Pushkaralu. In his journey with Doordarshan, he was appointed as Judge for 'Raagam Sangeetam' by Vissa Telivison,'Kalisi Padudham'
Apoorva Gajjala , A singer/performer from a very tender age of Five. It is a matter of gratitude to speak about this immense talent of music within her with the blessings of almighty and this aptitude of her has been nurtured from her initial training in Hindustani Classical Music from Smt. Manik Moghe Panditrao and later from Smt. Sunila Apte. Not to forget her diaries and learning from the legendary renowned singer Shri Suresh Wadkar. Her singing talent of her took her to places with handful of opportunities at a very tinder age to share the stage with legendary singers like SP Balasubramanyam, S Janaki, Suresh Wadkar & Hridayanath Mangeshkar. A talent in hand should never be in vain. She takes a responsibility to take classes in Hindustani, Classical & Multi-Language both in online and offline.
Karthik Kodakandla with a masters degree in the field of computer sciences initially worked with Infosys in his early career. Being a passion driven person, it didnt take much long time for Karthik to estimate his field of interest where he can actually excel. Gained a momentum with on of his great compositions "Pusina punnami" breathless song of around 5mnts duration and his first short film " Anukokunda " nominated for Cannes film festival and later he did short films like why not a girl and 1973 an untold story nominated for national and international film festivals. His talent has bagged many awards and rewards and was invited from NRI organizations from the United States to preside at events and not to forget his recent compositions. And composed nearly 300 songs. He composed for 8 feature films and 20 short films and 2 Webseries. Recently Chai Bisket published a journal about karthik kodakandla for the best upcoming Music Director in Telugu Film Industry.
Singer Kousalya Music maverick Kousalya needs no introduction. A popular household name in the Southern Cinema industry as Playback Singer, Composer and Dubbing artiste who has over 400 tracks in Telugu, Tamil and Kannada to her credit along with 3 Nandi awards and many more. Kousalya kick started playback singing career in the year 1999 with "NEE KOSAM"(TELUGU) movie. Worked with renowned musicians like Mr.M.M.Keervani, Mr. Mani Sharma, Mr. Koti, Mr. R.P.Patnaik, Mr. Chakri, Ms. MM Sreelekha, & Mr. Vandematharam Srinivas, Mr Ramana Gogula, Mr SV Krishna Reddy, Mr Anoop Rubens, Mr Taman etc. Recipient of 3 Nandi Awards as Best Playback Singer – Female for the years 2003, 2007 and 2011 and many more awards..

Tarana Music Panel (United States)

Anjana Sowmya

Anjana Sowmya performed in a classical music concert when she was in her 5th Standard. She entered Music Industry as a Playback singer in 2006 while pursuing B.Tech. She sang “Mounamenduku” song for “Classmates” movie which was composed by the Great composer Sri. Koti. She won a lot of accolades for her voice with her first Song. She took a break after to complete her studies. After completion of MBA, she has been continuously working and recording songs with many music directors. She has recorded film songs not only in Telugu but also in Kannada, Malayalam, Tamil, etc. She worked with music directors like Koti, Chakri, Anoop Rubens, Mickey j Mayor, Srikanth Deva, Vidyasagar, Thaman S, Raghu Kunche, S A Raj Kumar and many more.

Srini Prabhala

Srini Prabhala is a music composer, Veena and keyboard player. He has learnt instrumental and vocal music from Gurus Padha Bushan Nookala china Sathyanarayana gar, Smt. Malathi Prabhakar Rao and Sri Chittaranjan. Worked for Musical store for feature film "Atreya", "Vindhyamarutham" and "Fear". Over 40 short films including winner of MAA TV Best short film contest Music "Chitra I Love you". Played veena and keyboard fore many recordings with many other popular musicians over three generations.40 Albums covering Devotional songs on Lord Venkateswara, Sri rama, Srikrishna, Saraswati devi, Shirdi Sai baba, Satya sai baba, and Amma.

Tarana Mentors

Nutana Mohan

Nutana Mohan is a Playback Singer (Telugu film industry). It gives us an immense pleasure to talk about the sweet toned musician. At the age of 14, young Nutana started learning music. With an ardent love and devotion towards music, she has begun her career by entering into the Paaduta Theeyaga, a Telugu singing reality show (Hosted and Judged by the legend SP.Balasubrahmaniam) where she was the second runner up. She has been giving concerts through out the world from 2013. She possesses Bala rathna award, Rasamayi award, LMA excellence award, Akkineni Ugadi Puraskaram, Star Performer award and many other awards. She has rendered her melodious voice in many movies like Katamarayudu, Bengal tiger, Soggade Chinni Naayana, Sankarabharanam etc., She also sang for two Kannada films Tha and Komali. She pursued Bcom.Computers and is now a graduate from Badruka College. She is continuing her musical journey successfully.